Marco Chaves

Ten years with the same employer: joined as Creative Engineer in 2016, moved to health accounts in 2021, promoted to Senior Creative Engineer in 2023

• Lead intake for the team: scope incoming projects, decide how they are built, and review everything that ships — including the work of the front-end developer I mentor day to day.
• Wrote the 17-section reference manual for the in-house banner production framework, in English and Spanish, so new developers can onboard without shadowing someone.
• Build across the full range for regulated brands: Veeva CLM presentations, congress touchscreen panels, HTML5 ad units, HTML email and microsites.
• Ship inside medical-legal review cycles where safety copy is reproduced verbatim from the approved label and cannot be summarised or reordered to fit — so layout, scroll behaviour and animation timing are designed around the copy.
• Engineer offline-capable CLM decks for rep iPads: fixed 1024×768 canvas, no runtime network, hand-built ISI scroll regions because the native scrollbar cannot be styled in the iPad WebView.
• Develop unattended congress panels at 1920×1080 with attract loops and inactivity recovery, so an abandoned screen returns itself to a presentable state without a human on site.

• Built animated HTML5 display advertising across DoubleClick Studio, FlashTalking, Celtra and Adobe Animate for Bank of America, Citi, USAA, Kimberly-Clark, Kraft, Pampers, Pop-Tarts, Five Guys, JennAir and HPE.
• Adapted one campaign concept into the full size matrix — 300×250, 300×600, 160×600, 728×90 and the mobile units — reworking the animation so it reads at every aspect ratio instead of rebuilding it per size.
• Shipped to ad-server weight budgets, trimming assets and timelines to the publisher’s initial-load limit rather than cutting the animation; 26 of these units run live in the portfolio reel.
• Produced video units in After Effects, and modelled and animated 3D assets in Blender for use in display and social creative.
• Developed HTML email, and prepared and optimised SVG artwork from Illustrator for animation, working in Git-based team workflows across concurrent campaigns.
• Certified on the platforms the work shipped through — Google DoubleClick (2018) and FlashTalking (2021) — and briefed new team members on trafficking specs and clickTag behaviour.

• Animated HTML5/CSS/JS display banners, advertising email, and internal landing pages and web applications for client-facing teams.

• Designed and built websites and web applications for small-business clients end to end, including hosting, maintenance and analytics reporting.